Radio programming expert Cat Thomas has joined SonicTrek.ai in the newly-created post of Dir./Marketing & AI Affiliate/Talent Acquisitions. He begins his new duties immediately.
Cat will work hand in hand with Partner/CRO Mike Agovino in exploring and on-boarding new affiliation opportunities. He will also collaborate with Partner/CEO Joel Denver and Dir./Programming Dennis Constantine on localized marketing strategies and station formatics, as well as recruiting new AI hosts.
Denver said, “’Thrilled’ about having Cat join us is an understatement. Cat is in a class of his own. Having vast experience of winning programming and marketing at Top 40, Hot AC, AC, Classic Hits and Country stations over a 30-year career, Cat brings a vast portfolio of ideas and relationships to the table. He will help SonicTrek.ai acquire new affiliates, new AI-hosts, and strategize with our programming team for localized marketing and content ideas at every opportunity.”
Mike Agovino added, “Cat’s a true pro and innovative force. Our team continues to expand and so does our expertise.”
Constantine noted, “As part of our mission to revitalize radio, we continue to surround ourselves with exceptional programmers and strategic thinkers who understand both the art and the business of audio. Cat Thomas brings a powerful new skill set to SonicTrek.ai, built on a deep background of leading successful radio stations and shaping formats that connect with audiences in meaningful ways. His experience, instincts, and forward-thinking approach align perfectly with our vision of blending great programming traditions with modern technology. We’re thrilled to welcome Cat to the SonicTrek.ai team.”
Cat remarked, “Anyone who knows me will tell you that I’ve always been a bit of a tech geek. The opportunity to join SonicTrel.ai and an A-list of programmers in creating the next level of content curated by AI with real talent was too tempting to pass up. The fact is AI is growing, and we as programmers have to find ways to incorporate it into local brands, talent, and content if we want to remain at the forefront in the media industry. That is what excited me about the vision of SonicTrek.ai."
SonicTrek.ai currently offers four AI-infused, market localized formats to explore including Phoebe: Curiously Alternative a female leaning Alt station -- crafted by SonicTrek.ai Dir./Programming Dennis Constantine; Starship – a new vision of Classic Rock created by the legendary Lee Abrams, hosted by Zax and programmed by Constantine; MyCountry.fm, hosted by Suzanne Alexander and programmed by former Cumulus VP/Country Charlie Cook; and Cool Classics, a reimagined Classic Hits format hosted by Randi West and curated by former Audacy VP/Programming Brian Kelly.
Stream and listen to these formats at www.SonicTrek.ai where you can download the deck and research SonicTrek.ai in greater detail.
To explore format affiliation with SonicTrek.ai, reach out to Mike (Mike@SonicTrek.ai). You can contact Cat at cat@sonictrek.ai or call 702-715-8085.