October 1st, 2025
Christmas Music Begins Playing In Stores
In 30 Days!!!
You read that right! If you have a holiday release that you'd like to get played overhead in retailers this season, then the time is NOW to sign up for the 10th Annual What's In-Store Music Holiday Program. The first note of Christmas music will be heard playing overhead on November 1st and it only grows from there. Over the years major artists and indies have taken advantage of this unique opportunity. Not only do we get your song played thousands of times during the busiest shopping season of the year, but our weekly holiday newsletter is also sent to all Mediabase radio stations reporting holiday music. Over the years we've had more than one programmer discover a new holiday favorite from the program.
We accept, classics, covers, and original arrangements. As a matter of fact, in the past, it has been the original selections that have shined through and risen to the top. Past participants in the program include The Eagles, Smokey Robinson, The Pretenders, Goo Goo Dolls, Miley Cyrus, SIA, Dolly Parton, TRAIN, Alanis, and tons more. Programmers are already well into curating their playlists, all we need to do now is add the new music coming in for the first time to the program. If you want to ensure your song is loaded and ready to go on day one, you will want to get it to us in the next two weeks. Of course, we can accept songs well into the season, so if your release comes out later, don't worry, we can still accommodate you. Use the blue button to look at our holiday deck, then, use the red button to upload your song today.
Toby Lightman
"Higher"
On T Killa Music
The
What's
In-Store
Music
Holiday
Bundle
Is
Here!
The 10th Annual What's In-Store Music Holiday Program is right around the corner, and this year we're making it bigger than ever with the brand-new Holiday Bundle!
This exclusive package provides your music even more reach, opening doors to an expanded network of gyms, restaurants, and retailers, including some of the largest big-box chains in America that were previously unavailable.
With the Holiday Bundle, you'll also receive a second set of detailed reports in addition to the ones you already get, giving you deeper insights while greatly increasing your song's exposure. More plays mean more impressions, and more impressions mean more fans.
If you have a holiday song ready for this year's program, submit it HERE. You'll also have the option to add the Holiday Bundle through the same form.
At What's In-Store Music, our mantra is simple: "It's All About Impressions." And this year, the Holiday Bundle is ready to deliver a whole lot more of them to your Christmas music.
Debut
This week's What's In-Store Music chart debuts.
Rhett Repko
"Don't Delay"
Newly Added to The What's In-Store Music Holiday Edition Spotify Playlist
V & Bing Crosby
"White Christmas"
Laura Bryna
"Wishlist"
bodie
"GOOD OLD DAYS"
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On The Moves
Keep an ear out for these terrific songs playing overhead in stores everywhere.
little image
"KILL THE GHOST"
Prigida
"Where Are You"
Harper Grace
"Getaway"
What's In-Store Music has added a new Spotify playlist called What's In-Store Music Hits The Gym. It features the fantastic artists and songs placed in the What's In-Store Music Gym Program. Please enjoy responsibly.
Adrian Lyles
"Peace of Mind"
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Video of the Week:
Pete Muller
"New York in the Rain"
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Wyn Starks
"Dance All Night"
On Curb Records
Out And About
with Sara Petite
Rocking the UK on Unforgettable Summer Tour From July 2–13
Photos by James Sparshatt - jamessparshattphotography
Americana firebrand Sara Petite blazed her way through another sensational UK tour, leaving a trail of dancing feet and roaring applause in her wake.
Kicking things off with back-to-back, high-octane sets at the iconic Maverick Festival in Suffolk, Sara and her band lit up the warm summer nights, turning both Friday and Saturday into joyous, foot-stomping celebrations. A beloved regular at the festival, her return was met with eager anticipation—and she delivered in spades.
From there, the magic rolled on to a powerhouse night at The Stables Theater in Milton Keynes, where the crowd was on its feet before the first chorus was done. The journey continued with a dynamic mix of intimate shows and full-throttle barnstormers, gracing The Wedgewood Rooms in Portsmouth, The Greystones in Sheffield, The Sound Lounge in Sutton, and The Jenny Lind in Hastings.
Fresh from another triumphant run across the pond, Sara is back in the U.S., ready to bring her unique brand of gritty charm and electrifying energy to stages across Southern California—and far beyond.
Have a great week,
Scott Emerson
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